Home / Knowledge / News / Apparel/Garments / Swedish retailer opens first Malaysian flagship store

Swedish retailer opens first Malaysian flagship store

25
Sep '12
Karl-Johan Persson, CEO of Hennes & Mauritz (H&M), officiated the red ribbon cutting ceremony with Lex Keijser, Country Manager for H&M Greater China, Singapore and Malaysia and Sin Gin, Store Manager of H&M Lot 10 and welcomed an excited crowd of H&M lovers into its first Malaysian store. The lucky first customer in line was rewarded with a RM500 voucher, while the second to fifth people in line won RM200 and the next 300 customers received RM50 vouchers.

“We have had an amazing response from our customers here in Kuala Lumpur today and we look forward to bringing Malaysians fashion and quality at the best price. We are also excited to finally be expanding our business concept here within South East Asia and hope to grow our following in this region,” says Mr. Lex Keijser, Country Manager for H&M Greater China, Singapore and Malaysia.

On Thursday night, at the pre-launch party, prominent figures in Malaysia’s fashion and entertainment industry as well as members of the media were invited to preview and shop at H&M’s luminous three-storey 36,000 square feet store while being treated to decadent displays of fashion and free flowing champagne. Some of the most notable guests included newlywed actors Awal Ashaari and Scha Al-Yahya, international singer Yuna Zarai and regional blogger Ringo Tan of Cheeserland.

H&M’s new store at Lot 10 carries a complete range of fashion and accessories for women, men, teenagers and children with new items in store daily. This Autumn Winter 2012 season showcases sleek and sculptural silhouettes matched with bold shapes and confident decoration for women, while men can re-invent sharp-suited 60s silhouettes where layering, texture and colours bring tailoring traditions right into the 21st century. Prices start at RM19.90 for a t-shirt.

The H&M flagship store is located at Lot 10 Shopping Centre, Bukit Bintang, Kuala Lumpur and has more than 120 employees. Opening hours are 10.00am to 10.00pm daily.

Following the first store opening in Lot 10, H&M will continue its expansion in Malaysia with a second H&M store opening in new retail destination, Setia City Mall in Shah Alam on 3 October 2012.

Hennes & Mauritz Group (H&M)


Must ReadView All

Pic: Shutterstock

Textiles | On 22nd Feb 2020

Pharr sells Pharr High Performance to Coats Group

Pharr, a provider of differentiated textile products and assorted...

Pic: Shutterstock

Textiles | On 22nd Feb 2020

TOAI highlights importance of textiles in auto industry

The first edition of the conference 'Textile Opportunities in a...

Pic: Shutterstock

Textiles | On 22nd Feb 2020

Cocona's 37.5 fibres to have new biodegradable additive

All of the 37.5 staple fibres and filament yarns by Cocona, will now...

Interviews View All

Headhonchos, Indian fashion industry

Headhonchos
Indian fashion industry

Organic the first choice of any environment-conscious person

Evelyne Cholet, UCMTF

Evelyne Cholet
UCMTF

‘France had a reputation of being big in new ideas, but poor in marketing...

Top executives, Textile industry

Top executives
Textile industry

The budget will give major impetus to textile and apparel consumption

Uhan Soebiantoro,

Uhan Soebiantoro

Luckytex is an integrated textile manufacturing company founded by...

Fiorella Cattelan,

Fiorella Cattelan

With flexibility and versatility, Dettin strives to meet the specific...

Kuldeep Pareek,

Kuldeep Pareek

Italian company Schoch Reeds has been producing high-quality weaving reeds ...

Asif Rahman, MIP

Asif Rahman
MIP

MIP is a manufacturer and distributor of high-performance textiles and...

Sven Ghyselinck, Devan Chemical

Sven Ghyselinck
Devan Chemical

Headquartered in Belgium and with offices in the United Kingdom, Portugal...

Justin Gutierrez, INDA

Justin Gutierrez
INDA

The Association of the Nonwoven Fabrics Industry (INDA) has created a new...

Amiben Shroff, Shrujan

Amiben Shroff
Shrujan

From its modest beginning in the late 1960s, Shrujan has grown into a...

Samar Firdos, Arvind Ltd

Samar Firdos
Arvind Ltd

<b>Samar Firdos</b>, Chief Manager (Design) at Lifestyle Apparel Denim...

Madhu Jain, Madhu Jain

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


February 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search