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India's biggest e-commerce site forays into menswear

27
Oct '12
Flipkart, India’s biggest e-commerce business site, has forayed into the men’s clothing segment. 
 
The web portal has introduced around 3207 items, comprising of winter and seasonal wear as well as sportswear for men.
 
The introductory line includes outfits from various brands, such as Adidas, Arrow, Allen Solly, Crocodile, Lee, Newport, Pepe, Puma, Peter England, UCB and Van Heusen.
 
The men’s clothing section features a range of T-shirts, casual and formal wear shirts, jeans, trousers, shorts and capris.
 
The featured apparels on the website can be filtered according to their price, brands and colours. 
 
Founded in 2007, Flipkart offers mobiles, cameras, computers, healthcare products, home appliances, electronics, perfumes and toys. It operates an active network of personal delivery system in nearly 37 cities.
 

Fibre2fashion News Desk - India


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