Home / Knowledge / News / Apparel/Garments / Adidas & British Cycling design aerodynamic skin suits
Adidas & British Cycling design aerodynamic skin suits
08
Jan '13
Iconic new design set to break records for speed by harnessing the latest in aerodynamic technology

Following months of close work between Adidas and British Cycling, the new look team kit is the most innovative ever launched, with the new design combining the aerodynamics of time trial skin suits with the comfort of elite stage race jerseys.

The key innovation feature within the new Adistar British Cycling range is the bolero – a one piece aerodynamic leading edge – just like the front of an Aeroplane’s wing, designed to deliver maximum efficiency and speed for the rider.

With certain items being vigorously tested over the past two years on the UCI Pro Tour peloton, the new range combines the best of Adidas innovation with elements of classic Italian manufacturing and reflective designs to enhance visibility. The range will comprise elite level versions with a replica line up, allowing for fans of the team to experience the same technologies and design features during their ride.

The latest formation patterns and ClimaCool technologies are incorporated to ensure optimal movement and comfort for the wearer. Every detail is taken care of and elastic grippers feature across the range to ensure that the apparel doesn’t slip out of place.

The new kit marks a new chapter in a longstanding partnership spanning seven years, during which Adidas have provided British Cycling with performance kit that has helped contribute to an unprecedented period of success for the team, with 26 Olympic medals, 42 Paralympics medals and 52 World Champions.

About Adidas cycling

Adidas has deployed its expertise in high-performance cycling apparel to develop its first ever in-line range. The new range combines the best of Adidas innovation with elements of classic Italian manufacturing and reflective designs to enhance visibility.

Cyclists of all levels and tastes are catered for, with the range breaking down into four separate lines aimed at competitive riders (Adistar), sportive cyclists (supernova) and everyday commuters (response & tour).

About the Adidas and British Cycling partnership

Adidas, the world's leading sports brand, is the official clothing partner to British Cycling, supplying the most technically advanced apparel and accessories to the Great Britain Cycling Team, the Great Britain Para-cycling Team and British Cycling's Talent Development programmed. Adidas has formed a strong and successful association with British Cycling over a number of years and continues to grow as our official partner

adidas


Must ReadView All

Pic: Shutterstock

Textiles | On 25th Jun 2021

Half of all cotton-growing regions face severe climate risks by 2040

Climate change could expose half of cotton-growing regions globally...

Pic: Beximco Ltd

Textiles | On 25th Jun 2021

BSEC offers letter of intent to BEXIMCO's Tk 3000-cr Islamic bonds

The Bangladesh Securities and Exchange Commission (BSEC) recently...

Pic: Shutterstock

Textiles | On 25th Jun 2021

Prime Content| Australian cotton production, exports to grow in coming season: TexPro

Australian cotton production and exports are expected to move up...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Strongly believe in 'people first' policy.

Textile Industry, Head honchos

Textile Industry
Head honchos

Occam's razor principle and purpose-driven innovations

Textile Industry, Head honchos

Textile Industry
Head honchos

Uniform designing is a numbers game

Kishina Daruka and Mishika Daruka,

Kishina Daruka and Mishika Daruka

Headquartered in Kolkata, India, sustainable clothing brand Ora was...

Shivaani Jain,

Shivaani Jain

Established in 2015, Once Upon A Trunk is a one-stop-shop with almost...

Susanna Koelblin,

Susanna Koelblin

Founded in 1920, Eastman is a global specialty materials company that...

Tiasha Renganathan, Twinery Innovations by MAS

Tiasha Renganathan
Twinery Innovations by MAS

Twinery-Innovations by MAS is the innovation arm of Sri Lankan company MAS ...

Asif Rahman, MIP

Asif Rahman
MIP

MIP is a manufacturer and distributor of high-performance textiles and...

Madison Maxey, Loomia

Madison Maxey
Loomia

Loomia designs and manufactures soft circuit systems that can be produced...

Sailesh Singhania, Sailesh Singhania Label

Sailesh Singhania
Sailesh Singhania Label

The Sailesh Singhania label was created to promote handwoven sarees and...

Ramya Rao & Kavea R Chavali, Kalaneca

Ramya Rao & Kavea R Chavali
Kalaneca

<div>The journey of Kalaneca (kala-Art, Neca- Nikaah) formally began in...

Sarah Denise Cordery, Sarah Denise Studio

Sarah Denise Cordery
Sarah Denise Studio

Manchester, England-based Sarah Denise Studio provides relevant fashion...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search