Home / Knowledge / News / Apparel/Garments / Speedo launches new line of stylish Watershorts
Speedo launches new line of stylish Watershorts
02
May '13
As Speedo celebrates its 85th anniversary, the world’s leading swimwear brand has launched its latest collection of stylish Watershorts, featuring designs which draw inspiration from a proud history which has seen Speedo become a mainstay on beaches around the world since 1928.

From the Racerback – the world’s first non-wool suit – in the 1920s, through to the Speedo Fastskin Racing System, as worn by swimmers including Michael Phelps, Speedo has pioneered every swimwear innovation over the last 85 years, and first introduced Watershorts in the 1950s.

The classic Seafun 16” watershort is influenced by Speedo’s classic designs, and features a stylish all over print for a fashionably retro look.

As well as heritage Speedo branding, the Seafun includes a waistband which is fixed at the front and elasticated at the back to combine style with comfort. The water-resistant fabric offers a lightweight feel in the water, as well as ensuring the shorts dry faster after every swim.

Inspired by Speedo’s reputation for swimwear innovation, the collection also includes the Speedreef Xpress Dry 20” Watershorts, made using a re-engineered version of Speedo’s LZR Pulse fabric as used in Speedo’s revolutionary performance swimwear.

Cut with a slimmer fit to reduce drag whilst swimming, the Speedreef Xpress Dry combines style with function and features a futuristic all-over print design that is cool enough for any pool or beach. It also features Speedo’s intelligent Xpress Dry fabric, which actively repels water and dries almost instantly, making these watershorts the ideal choice for holiday swimming.

Sean Hastings, Vice President of Product and Marketing at Speedo International, said:

“Speedo has been a mainstay of life on the beach ever since we first produced swimwear in 1928, and we’re proud that this remains the case as we celebrate our 85th year.

“The Speedo Watershorts collection combines the best style influences and technologies from our archive with contemporary design, for a range which looks and feels great whether in the pool, on the beach, or simply enjoying the summer sun.”

85 Years Of Speedo

Since 1928, Speedo has pioneered every major swimwear technology. To mark the brand’s 85th anniversary, we’ve put together a timeline of some of the most memorable moments in our history.

Speedo


Must ReadView All

Pic: Shutterstock

Textiles | On 25th Jun 2021

Half of all cotton-growing regions face severe climate risks by 2040

Climate change could expose half of cotton-growing regions globally...

Pic: Beximco Ltd

Textiles | On 25th Jun 2021

BSEC offers letter of intent to BEXIMCO's Tk 3000-cr Islamic bonds

The Bangladesh Securities and Exchange Commission (BSEC) recently...

Pic: Shutterstock

Textiles | On 25th Jun 2021

Prime Content| Australian cotton production, exports to grow in coming season: TexPro

Australian cotton production and exports are expected to move up...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Quality & affordability to affect market acceptability of new fibres

International apparel brands, Head honchos

International apparel brands
Head honchos

Launched first collection at onset of Covid

Textile Industry, Head honchos

Textile Industry
Head honchos

Blockchain is not a silver bullet for each and every problem in supply...

Shivendra Nigam,

Shivendra Nigam

Delhi-headquartered Cantabil Retail India Ltd was founded by Vijay Bansal...

Shyam Gupta,

Shyam Gupta

Established by <b>Shyam Gupta</b> in 1978, Gargee Designer's (GD) offers...

Ritu Oberoi,

Ritu Oberoi

Established in 2018, Forsarees is a socially driven business enterprise,...

Johann-Philipp Dilo, Dilo Group

Johann-Philipp Dilo
Dilo Group

German company Dilo Group is one of the leading equipment suppliers of...

Dr Anup Rakshit, ITTA

Dr Anup Rakshit
ITTA

The Indian Technical Textile Association (ITTA) is the only association of ...

Sanjay Raut, Garware Technical Fibres Ltd

Sanjay Raut
Garware Technical Fibres Ltd

Garware Technical Fibres Ltd (formerly Garware-Wall Ropes Ltd) is a...

Vidur Adlakha & Riccardo Bennidini, La Fuori

Vidur Adlakha & Riccardo Bennidini
La Fuori

With an active presence in US, Italy and India, clothing brand La Fuori...

Aprajita Toor, Aprajita Toor

Aprajita Toor
Aprajita Toor

The creations by Aprajita Toor were born out of a deep desire to create...

Sailesh Singhania, Sailesh Singhania Label

Sailesh Singhania
Sailesh Singhania Label

The Sailesh Singhania label was created to promote handwoven sarees and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search