India : Dollar unveils moisture absorbent Bigboss Gym vest

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Dollar unveils moisture absorbent Bigboss Gym vest

03
Apr '15

Kolkata based Dollar Industries has launched a new range of stylish gym vests, Bigboss Gym vest woven from 100 per cent combed cotton.

According to a Dollar Industries press release, the gym vest has illustrative features such as super soft fabric with moisture absorbent quality and perfect body fitting stitch.

“This new range is a new generation vest and has been designed keeping in mind the trend of smart, edgy and a fashionable look,” the innerwear marketer said.

Bigboss Gym vests are available in black, navy blue, melange, white and other vibrant seasonal colours in medium, large, extra large and double extra large sizes.

“It has always been the endeavour of Dollar Industries Ltd to introduce unique and ahead of time products in terms of quality and comfort,” said Vinod Gupta, MD at Dollar Industries Ltd.

“Our brand ambassador Akshay Kumar will be seen in the Gym Vests rather than the usual white Premium Bigboss vest in our new advertising campaign in outdoors and digital media,” he added.

“The peppy colours along with the super soft fabric are a trend setter and this new range of gym vests fits one like a boss and lives up to the cosmopolitan aura as well,” he observed.

Dollar Industries Ltd, is today amongst the top three hosiery brands in India, with four manufacturing units in Kolkata, Tirupur, Delhi and Ludhiana.

Dollar Industries enjoys a 15 per cent market share in the branded hosiery segment in India and exports its products to the Middle East and South East Asian markets. (AR)

Fibre2fashion News Desk - India

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