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COCCHIA F/W collection draws from the 1930's golf era

May '06
The Garage PR welcomes fresh new women's golf apparel line, COCCHIA to its roster. The San Diego based company launched early this year and has since found a niche in the ever growing market of golf wear.

The Fall/ Winter 2006 collection draws from the classic styles of the 1930's golf era and fuses them with a modern sophistication and sexiness.

"Women's golf is a growing industry, especially in the contemporary marketplace. But let's face it, most golf clothing today leaves a lot to be desired," said Lara Cocchia, founder and CEO of COCCHIA. "At COCCHIA, we've set out to reinvent the industry; to create a line of clothing that makes women feel as stylish on the course as off."

True to their word, it's difficult to tell whether COCCHIA belongs on the fairway or the runway. The Fall/Winter 2006 Collection hints attraditional 1930's golf wear, but boasts the low necklines, slim fits and bold colorways befitting today's modern woman.

Rich chocolate browns, burnt oranges, matte blues, smoky charcoals and timeless plaids add to the collection's "couture allure." Signature pieces include tailored plaid riding knickers, pleated tweed gauchos, low cut fitted polos, and the return of the cardigan.

"Our Fall/Winter line strikes the perfect juxtaposition between sexy and sporty," said Cocchia. "With tailored, European cuts -- in silk cashmere knit, prima cotton blends, and chunky cableknit -- golf has never been this hip."

So is Cocchia confident there's a market for her unique, greens-friendly collection? "Look around: a fashion-forward line of women's golf clothes has been a long time coming," said Cocchia.

"I think women everywhere will embrace our mission to finally bring some sex-appeal to the sport. After all, what's style without a little swing?"


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