>>
Home / Knowledge / News / Apparel/Garments / Everlast Worldwide inks new deal with Eurotek Italia

Everlast Worldwide inks new deal with Eurotek Italia

07
Jul '06
Manufacturer, marketer and licensor of sporting goods, apparel, footwear and other active lifestyle products under the Everlast brand name Everlast(R) Worldwide Inc announced that it has signed a new license to distribute cellular phone cases with Eurotek Italia. The Italian based company will distribute the Everlast branded cases throughout the European Union and Russia beginning in the fourth quarter of 2006.

Seth Horowitz, Chairman, President and CEO of Everlast Worldwide, said, "This new license with Eurotek Italia for cellular phone cases demonstrates the widespread acceptance of the Everlast brand throughout Europe as a fashionable lifestyle brand. Additionally, it increases our exposure to the consumer in an important and highly visible category."

Piercarlo Schiavo, Managing Director of Eurotek Italia said, "We are thrilled to be associated with Everlast, a brand that is both authentic and fashionable to the European consumer. The durability and toughness associated with Everlast makes the brand a perfect fit for the kind of protection cell phone users require."

Everlast Worldwide Inc manufactures markets and licenses sporting goods, apparel, footwear and other active lifestyle products under the Everlast brand name. Since 1910, Everlast has been the preeminent brand in the world of boxing and is among the most dominant brands in the overall sporting goods and apparel industries.

Over the past 96 years, Everlast products have become the "Choice of Champions(TM)", having been used for training and professional fights by many of the biggest names in the sport. Everlast is the market leader in nearly all of its product categories, responsible for leading eight of the top ten boxing equipment products in sales.

Everlast Worldwide Inc


Must ReadView All

Pic: cf.kizlarsoruyor.com

Apparel/Garments | On 6th Dec 2021

All Turkish goods to be labelled ‘Made in Turkiye’

All goods produced in Turkey, including clothing for exports, will be ...

Pic: Jaroslaw Baczewski | Dreamstime.com

Textiles | On 6th Dec 2021

Global cargo demand up by 9.4% in Oct 2021 over Oct 2019: IATA

Global demand was up by 9.4 per cent in October 2021 compared to the...

Pic: Phanthit Malisuwan | Dreamstime.com

Textiles | On 6th Dec 2021

NCTO offers key policy recommendations to support US industry

In a written testimony before the US House Ways and Means Trade...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Luxury is not just about high prices but ability to create desire

Textile Industry, Head honchos

Textile Industry
Head honchos

Marry craft and utility

Textile Industry, Head honchos

Textile Industry
Head honchos

Biggest learning was adaptability

Mumin Can Eker,

Mumin Can Eker

Maseksport Inc is a readymade garment exporter. Founded in Izmir in 1989,...

J Vargas,

J Vargas

With a vision to be the world's top tier textile manufacturer, Badjatex...

Kriti Kanodia,

Kriti Kanodia

A TV show in 2012 where actor Sonam Kapoor customises her own pair of...

Giulio Cesareo, Directa Plus

Giulio Cesareo
Directa Plus

UK-based Directa Plus is one of the largest producers and suppliers...

Madison Maxey, Loomia

Madison Maxey
Loomia

Loomia designs and manufactures soft circuit systems that can be produced...

Pranesh Sridharan & Berndt Koll, Lenzing

Pranesh Sridharan & Berndt Koll
Lenzing

The Lenzing Group produces Lenzing Lyocell and Modal cellulosic fibres of...

Reynu Taandon, Label Reynu Taandon + Nikhita

Reynu Taandon
Label Reynu Taandon + Nikhita

Renowned womenswear designer <b>Reynu Taandon </b>has been serving the...

Vidur Adlakha & Riccardo Bennidini, La Fuori

Vidur Adlakha & Riccardo Bennidini
La Fuori

With an active presence in US, Italy and India, clothing brand La Fuori...

Megha Kumari & Jigar Mali, Label Megha & Jigar

Megha Kumari & Jigar Mali
Label Megha & Jigar

New Delhi based label Megha &amp; Jigar blends India's unique handcrafts...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


December 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search