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Nautilus named exclusive equipment supplier to Fit Zone for women

Oct '06
Leading pure fitness company Nautilus Inc has been named the exclusive supplier of circuit and cardiovascular equipment for Fit Zone for Women, a fast-growing chain of fitness and weight loss centers created specifically for the way women work out and now available for franchise.

"We have decided to use only Nautilus brand equipment because it is the finest equipment money can buy and the only line designed with women in mind," said Gretchen Shannon, president of Fit Zone for Women.

"Our customers are women who seek real results in a short amount of time, so we want to provide them a resistance training circuit that is engineered to provide a safe, effective workout. We especially like the attention to detail in Nautilus equipment, such as a slight squeeze of the handle to move equipment into the appropriate position, and resistance that can be added a pound at a time rather than unwieldy 10 pound increments."

Founded in 2003, the Kalamazoo, Mich.-based Fit Zone for Women began franchising in February of 2006 and has already sold more than 50 locations in Michigan, California, Florida, Indiana and Wisconsin.

"Fit Zone for Women is a well-designed concept for women of all ages who prefer working out with others but not in large club settings," said Tim Hawkins, President of Fitness Equipment for Nautilus, Inc. "We believe this spa-like approach will attract more women to an active fitness lifestyle to make them live longer and feel better."

Vancouver based Nautilus Inc is a pure fitness company that provides tools and education necessary to help people achieve a fit and healthy lifestyle. With a brand portfolio that includes Nautilus, Bowflex, Schwinn Fitness, StairMaster, and Pearl iZUMi, Nautilus manufactures and markets a complete line of innovative health and fitness products through direct, commercial, retail, specialty and international channels.

Nautilus Inc

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