Interviews
News Flash
Phillips-Van Heusen to acquire assets of Superba
12 Oct '06
2 min read
The company is known for both its hand-tailored neckwear offered through its Insignia Division, and its machine made neckwear offered through its Superba Division.
Emanuel Chirico, Chief Executive Officer of Phillips-Van Heusen Corporation stated, “The acquisition of the Superba business is a good example of the type of acquisition opportunities we have said we will pursue."
"It provides us with a means to grow our business by layering in a new product category that complements our core competencies – in this case, our historical strength in dress shirts - and fits well in our existing multiple brand, multiple channel, and multiple price point strategy.”
Mervyn Mandelbaum, the Chief Executive Officer and controlling shareholder of Superba said, “This combination is all about growing our business over the long term."
"PVH is a leader in implementing the multiple brand, multiple channel, and multiple price point strategy we have been using in the neckwear category and we believe they can bring us to the next level of performance through the strength of their brand management, marketing expertise and leveraged infrastructure."
"The Superba team looks forward to working with the people at PVH, who we believe are capable and committed to helping us successfully realize the full potential of our business.”
Emanuel Chirico, Chief Executive Officer of Phillips-Van Heusen Corporation stated, “The acquisition of the Superba business is a good example of the type of acquisition opportunities we have said we will pursue."
"It provides us with a means to grow our business by layering in a new product category that complements our core competencies – in this case, our historical strength in dress shirts - and fits well in our existing multiple brand, multiple channel, and multiple price point strategy.”
Mervyn Mandelbaum, the Chief Executive Officer and controlling shareholder of Superba said, “This combination is all about growing our business over the long term."
"PVH is a leader in implementing the multiple brand, multiple channel, and multiple price point strategy we have been using in the neckwear category and we believe they can bring us to the next level of performance through the strength of their brand management, marketing expertise and leveraged infrastructure."
"The Superba team looks forward to working with the people at PVH, who we believe are capable and committed to helping us successfully realize the full potential of our business.”
Phillips-Van Heusen Corporation
Popular News
Leave your Comments
Esteemed Clients
-Ltd..jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "Thermore (Far East) Ltd.")
.jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "Telangana State Industrial Infrastructure Corporation Limited (TSllC Ltd)")
.jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "Taiwan Textile Federation (TTF)")
