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Yoga-inspired athletic apparel co opens 1st Sydney store

Jul '07
Downward dogs are about to get a lot more colourful in Sydney this month as the city prepares to embrace a new culture of health and fitness.

lululemon athletica's opens it's first Sydney store on Sunday, July 15th 2007 at the Warringah Mall in Brookvale.

“It's high time that Sydney-siders are able to Contact: Rachel Foster Warringah Store Manager experience the athletic wear phenomenon of lululemon that has taken North America by storm”, says David Lawn, lululemon athletica Australia, “It is perfect for the Sydney lifestyle and we are excited to raise the level of health in the Warringah community.”

Australia has seen a tremendous rise of participants practicing yoga. “Yoga has also become popular among more traditional athletes looking to gain an edge in their primary sport”, says Mr. Lawn.

According to a study published in 2003 by the Australian Bureau of Statistics, more people participate in yoga than play Australian Rules football.

lululemon athletica sets the bar in technical fabrics and functional designs for men and women, working closely with local athletes and yogis to maintain the highest quality of fitness apparel.

Founded in 1998 in response to the exponential increase of female participation in sports, lululemon believes that practicing yoga promotes athletic excellence, health and longevity.

The company currently has 53 locations across Canada, the US, Australia and Japan and is reaching out to new communities across the globe.

The Warringah Mall store will be offering workshops, hosting events and leading yoga classes with local yoga instructors to bring the community closer together. Weekly classes for the community will be held from 8:30-9:30am on Sunday mornings.

lululemon athletica is a yoga-inspired athletic apparel company that creates components for people to live longer, healthier and more fun lives.

Lululemon Corp

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