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Total Luxury's Apparel Group signs exclusive pact with Pony

24 Jul '07
2 min read

Total Luxury Group Inc announced that its wholly owned subsidiary International Apparel Group Inc has recently signed an exclusive licensing agreement for the Pony label for all Men's and Young Men's apparel products, which covers the United States, Canada and Puerto Rico.

Pursuant to the terms of the license agreement, IAG will develop active wear and lifestyle apparel products featuring the Pony name and chevron logo, as well as a line of vintage Pony apparel products.

Pony, founded in 1972, is a designer, distributor, and marketer of high-performance and casual athletic footwear and apparel for men, women and children.

With the acquisition of Pony International in April 2006 by an investment group led by Infinity Associates LLC and the hiring of footwear industry veteran Kevin Wulff as President and CEO, Pony is positioning itself for a major re-launch in performance and lifestyle footwear.

Mr. Wulff has recently commented, "I am excited by the opportunity to lead this extraordinary company with its strong global sports heritage. Pony is one of the few athletic footwear brands that has successfully outfitted world-class athletes across a broad spectrum of competitive
disciplines, including basketball, football, soccer, baseball, boxing and gymnastics to name a few. I look forward to rebuilding Pony to its former glory, while also looking at strategic alliances to grow and complement the Company."

COO and IAG President Janon Costley adds, "We are very excited about this license as it allows the company to return to our strengths in the area of sports apparel and active wear."

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