Home / Knowledge / News / Apparel/Garments / AE introduces MARTIN + OSA brand thru e-commerce site
AE introduces MARTIN + OSA brand thru e-commerce site
04
Apr '08
American Eagle Outfitters Inc announced the launch of the e-commerce Web site for MARTIN + OSA, its brand targeting 28- to 40-year-old women and men.

MARTIN + OSA was created to fill an unmet need in the marketplace, offering a Refined Casual way of dressing that focuses on style, fit and fabric. Key categories include sweaters, denim and jackets. The designs incorporate the highest quality fabrics and materials, including cashmere, Merino wool and premium cottons.

In addition to free shipping and returns, MartinandOsa.com features easy-to-use navigation and unique shopping tools that enable customers to assemble outfits themselves or shop for outfits selected by M+OTM professional stylists.

“We're excited to introduce Martin + Osa as a global brand through our e-commerce Web site,” said Laura Dubin-Wander, president, MARTIN + OSA. “Free shipping and returns, along with the unique shopping tools, give customers a world-class online shopping experience that's both frictionless and fun.”

Shop by Outfit: Full-motion video of models wearing outfits created by M+O stylists, enabling customers to see the product on real people who are walking, turning and standing, showing a life-like view of the product's attributes. Customers can click directly on the image to select individual items or the entire outfit to buy.

Layer Your Own LookTM: This tool enables customers to assemble outfits on a three-dimensional form. Looks can be saved for a future visit or added to the shopping bag for checkout.


Must ReadView All

Courtesy: Amazon

Apparel/Garments | On 23rd Sep 2018

Consumers in Turkey get access to Amazon

Amazon has launched in Turkey giving customers in the country...

Value in omni-channel retail with Flipkart buying: Walmart

Apparel/Garments | On 23rd Sep 2018

Value in omni-channel retail with Flipkart buying: Walmart

With the acquisition of Flipkart, Walmart sees great value in...

E-com to result in common SE Asian consumer market: BCG

Textiles | On 23rd Sep 2018

E-com to result in common SE Asian consumer market: BCG

The rapid spread of e-commerce and digital technologies is binding...

Interviews View All

Ajay Ghariwala, Luthra Group

Ajay Ghariwala
Luthra Group

We are ready to adopt or follow every opportunity

Milind Khandwe, Hindoostan Innovation Centre

Milind Khandwe
Hindoostan Innovation Centre

‘Modern technical textile is an indispensable tool for science and...

Top executives, Textile industry

Top executives
Textile industry

Defining MSMEs on the basis of turnover makes it simpler to do business

Nitesh Mittal,

Nitesh Mittal

Kusumgar Corporates is a leading manufacturer of technical textiles and...

Abhishek Dhanuka,

Abhishek Dhanuka

Vyom International Pvt Ltd, established in 2002, is one of Surat's leading ...

Tejas N Patel, Navin D Patel,

Tejas N Patel, Navin D Patel

Founded in 1999 by Navin Patel in the name of Tejas Fabrics with 100...

Paolo Ocleppo, Sandvik Hyperion

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Paige Mullis, Glen Raven Inc

Paige Mullis
Glen Raven Inc

Paige Mullis discusses the expansion plans of Glen Raven Inc in India, and ...

Steve Cole, Xerium Technologies

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Cigdem Akin, Cigdem Akin

Cigdem Akin
Cigdem Akin

She has carved a niche for herself as the national brand of Turkey. Her...

Anisha Chaudhari, Threads & Shirts

Anisha Chaudhari
Threads & Shirts

Threads & Shirts is a freshly-tailored concept providing men/women a...

Rajesh Pratap Singh, Rajesh Pratap Singh

Rajesh Pratap Singh
Rajesh Pratap Singh

<div>Ace fashion designer <b>Rajesh Pratap Singh</b> has used Tencel to...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


September 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search