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Shimano buys apparel unit from Nautilus
23 Apr '08
2 min read
“Shimano provides knowledge and expertise which will make our brand stronger and we in turn have a great deal of experience in performance apparel, fabric technologies and run footwear that Shimano did not previously possess.”
As part of a broad dual brand strategy, Pfeiffer states that Shimano will continue to offers its branded apparel and cycling footwear along with the Pearl Izumi apparel and cycling footwear in all markets.
Shimano's acquisition includes Pearl Izumi's facility in Kirchzarten, Germany, and the rights to Pearl Izumi sales and distribution throughout North and South America, Europe, Australia and select other countries.
Pfeiffer notes the purchase does not include sales and distribution rights of Pearl Izumi branded products in Japan and most of Asia.
Shimano American Corporation is the U.S.-based subsidiary of Shimano Inc a multi-national manufacturer of bicycle components and fishing tackle. It now has operations in Irvine Calif, Woodland, Wash., Broomfield Colo, Peterborough, Ontario, and Kirchzarten, Germany.
As part of a broad dual brand strategy, Pfeiffer states that Shimano will continue to offers its branded apparel and cycling footwear along with the Pearl Izumi apparel and cycling footwear in all markets.
Shimano's acquisition includes Pearl Izumi's facility in Kirchzarten, Germany, and the rights to Pearl Izumi sales and distribution throughout North and South America, Europe, Australia and select other countries.
Pfeiffer notes the purchase does not include sales and distribution rights of Pearl Izumi branded products in Japan and most of Asia.
Shimano American Corporation is the U.S.-based subsidiary of Shimano Inc a multi-national manufacturer of bicycle components and fishing tackle. It now has operations in Irvine Calif, Woodland, Wash., Broomfield Colo, Peterborough, Ontario, and Kirchzarten, Germany.
Shimano Inc
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