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ETA Star to open Duchamp flagship stores across GCC markets

26
May '08

In a strategic move, ETA Star Fashion, the newly established fashion division of the US$5 billion ETA Ascon Star Group, has tied up with Duchamp of London to open the brand's flagship stores in the region.

The Company has projected opening at least six exclusive showrooms in the next three years. The first flagship store will be opened in much awaited shopping mall The Dubai Mall and other stores will be followed on existing high end malls across the UAE and rest of the Middle East region.

The newly established ETA Star Fashion will be Duchamp's sole retail distributor for the whole GCC.

Commenting on the latest association, Mr. Hameed Salahuddin, Group Director of ETA Ascon Star Group, said, “The opening of Duchamp stores in the region is part of ETA Star Fashion's initiatives to bring exclusive international brands, catering to the modern and fashion-conscious community in the region. Duchamp is a premium international brand and the long-term objective of ETA Star Fashion will be to position Duchamp to be the leading Men's accessories Brand in the Middle East.”

Mr. Shamim Ali Hamid, General Manager ETA Star Fashion, said,“At ETA Star Fashion, we strive to live up to our commitment in developing a diverse premium retail portfolio of world-class brands. Recognizing the demanding lifestyle of our consumers in GCC markets,we would like to cater to the demands of the premium sector. Partnering with Duchamp is a step in this direction andwe plan to bring more such premium brands to this region and keep our commitment to this fast, vibrant and growing market.”