MIZUNO introduces hi-tech products

18 Jun '08
2 min read

MIZUNO, is one of the leading sportswear manufacturing company that constantly brings innovative products for the athletes to help them enhance their performance. The latest range of products the global giant has to offer its international clients includes, Precision Fit technology along with Breath Thermo and Ice Touch fabrics.

Official sources informed Fibre2fashion that, “Precision fit helps customer find best shoes with the help of computer. The buyer needs to fill up a questionnaire in advance, then their feet conditions are checked under various situations. The experts analyze the data and finest footwear is recommended to them, entire process takes only ten minutes.

“Special fabric called Breath Thermo is used for manufacturing garment for winter season. This fabric reacts when it comes in contact with sweat and generates heat. It effortlessly protects the wearer from cold weather.

“Ice touch as the name suggests, is a fabric that is meant for summer season. The garments made using this material gives a cool feeling when worn in hot weather."

Nearly 30 members were involved in the research and development of that these three innovative items and the company invested almost US $5 million for its successful completion.

Mizuno, each year, sells approximately 1,000,000 pieces of garments that are made using breath thermo technology and almost 5,00,000 pieces of apparels with ice touch effect.

Fibre2fashion News Desk - India

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