Home / Knowledge / News / Apparel/Garments / CAVI signs Chase Austin; brings fresh flavor of fashion

CAVI signs Chase Austin; brings fresh flavor of fashion

27
Jul '09
Hot, edgy menswear line, CAVI recently announced an unprecedented partnership with NASCAR racecar driver Chase Austin, outfitting Austin and his pit crew with stylish uniforms, designed by CAVI, and adorning his No. 7 racecar with the fashion line's logo.

CAVI is partnering with Chase Austin through the NASCAR Nationwide Series' Kroger 200 at O'Reilly Raceway Park at Indianapolis. Racing in the iconic motorsports course, CAVI is bringing a fresh flavor to the worlds of fashion and motorsports, never previously seen, setting CAVI apart from others in the industry. From the signature crest to bold colors and prints, tailored fit and innovative design, CAVI has re-conceptualized the standard for contemporary sportswear, developing a lifestyle fashion brand that embraces both luxury lifestyle and reflects class.

CAVI brings an original style to the world of fashion. As the line first garnered popularity through its custom-made military-inspired shirts - which have outfitted such music industry heavyweights as Jay-Z, Ne-Yo, Fabolous, Nas, 50 Cent, T.I., Black Eyed Peas, John Legend and NFL stars Reggie Bush, Clinton Portis, and Jeremy Shockey - today CAVI has transitioned into a trendsetting, fashion-forward lifestyle brand. For Fall 2009, CAVI has crafted a collection that is sure to complement the wardrobe of any style-savvy gentleman, ranging from the fitted shape of the Jubilee Vest to the relaxed cut of the Bond Street Cardigan, the colorfully plaid buttoned-down Steinway Woven to the classic Cambridge Polo.

CAVI is available at Macy's Department stores and selected fine boutiques throughout the country.

CAVI INC


Must ReadView All

Pic: Shutterstock

E-commerce | On 18th Aug 2019

E-commerce sales grow faster in rural China in H1

Rural China saw faster growth in e-commerce sales compared to urban...

Pic: Steve Madden

Apparel/Garments | On 18th Aug 2019

Steve Madden acquires Italian footwear brand Greats

Steve Madden, a designer and marketer of fashion footwear and...

Pic: Shutterstock

Retail | On 18th Aug 2019

For every US retailer closing stores, 5 are opening: IHL

More than five retail chains are opening stores for every retailer...

Interviews View All

Anvita Mehra, Confidential Couture

Anvita Mehra
Confidential Couture

‘It is going to take some time for Indian buyers to get accustomed to...

Jurgen Gauger, Spreadshirt

Jurgen Gauger
Spreadshirt

‘Buying crowdsourced or creative designs are much more appealing to the...

Deepak Jain, Baggout

Deepak Jain
Baggout

We are using Facebook and Instagram to promote ourselves

Larry Fontana,

Larry Fontana

Italy-based Lafer SpA is one of the most innovative surface finishing...

Alon Moshe,

Alon Moshe

Israel-based Twine Solutions is a technology start-up that has developed a ...

Karan Behal,

Karan Behal

Karan Behal, founder and chief executive of top-selling brand...

Paolo Ocleppo, Sandvik Hyperion

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Giulio Cesareo, Directa Plus SpA

Giulio Cesareo
Directa Plus SpA

Established in 2005, Direct Plus SpA, is one of the largest producers and...

Mary-Cathryn Kolb, Brrr°

Mary-Cathryn Kolb
Brrr°

Atlanta-based private start-up Brrr° was founded in 2014 to develop...

Aneeth Arora, Péro

Aneeth Arora
Péro

The Woolmark Company has partnered with handmade fashion label Péro and...

Sandeep and Sarah Shaikh Gonsalves, SS Homme

Sandeep and Sarah Shaikh Gonsalves
SS Homme

SS Homme celebrates the craft of traditional tailoring through the bespoke ...

Akta Adani, India Boulevard

Akta Adani
India Boulevard

India Boulevard is a San Francisco-based curated fashion marketplace that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


August 2019

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search