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Black & white Quote Fashion to spark change

30
Oct '10
Quote Couture announced its official launch showcasing a black and white collection of quote shirts and hoodies available through its online store. Quote Couture is a new fashion brand with a mission. Its purpose is to inspire and empower people, and spread positive vibes into the world with fashion apparel that displays bold and inspiring quotes.

The apparel is designed in a modern and minimalist way, and enables people to make a bold statement about what they stand for, while being fashionable at the same time.

The initial response to the collection has been overwhelming. Scott Edmonds, the first customer of Quote Couture, reports after his first night out sporting his brand new quote shirt - "It always seems impossible until it's done" by Nelson Mandela: "Two groups of complete strangers came up to me to take photos. I felt like a rockstar! I knew the shirts were unique but wow!" Other t-shirts and hooded sweatshirts display popular quotes such as: "Be the change you wish to see in the world." by Gandhi, "I have never let my schooling interfere with my education." by Mark Twain, and "World peace through individual happiness." by the Dalai Lama.

Other customers have reported many fun reactions while wearing the Quote Couture apparel. The responses from viewers range from friendly smiles to saying the quote out loud, to people stopping and yelling: "I love this quote," or sharing a story that the quote reminds them of.

The brand is also a strong proponent of eradicating extreme poverty in the world. Co-founder Chamsi Filali started Team Africa on Kiva, the micro lending platform, and Quote Couture lends a portion of its profits to low-income African entrepreneurs through Team Africa: http://www.kiva.org/team/africa. "You wear something that makes you and others feel good," says Chamsi Filali, "while empowering people to lift themselves out of poverty.

Quote Couture will be introducing colors and additional fashion throughout November.

Quote Couture is a new, cool & hip fashion brand that designs quote apparel to inspire & empower people, and spread positive vibes. The brand enables its customers to make a bold statement about what they stand for, while being fashionable at the same time.

Quote Couture


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