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Pantaloon Retail India targets expansion in sports category

21
Dec '10
Pantaloon Retail India under Future Group – the retail giant, aiming to concentrate on the expansion of its sports category, is looking forward to launch 10 large format outlets of its chain – Planet Sports in 2011.

Though the Group's sport division is not that big, but as it has established itself over the past two years, it is now planning to start working on its business strategy by introducing new range of products.

The Group intends to set up 10 big format outlets of Planet Sports over a period of next one year. Each of these outlets would be spread on an area of around 15,000 and 20,000 sq ft.
It has recently launched its first Planet Sports Super Store occupying an area of 30,000 sq ft. Sports equipments, accessories and apparels signifying various labels are being showcased at this store.

The main intention behind launching such large format outlets is to provide the budding consumers with a wider choice and more variety, besides an enchanting experience of shopping.

Planet Sports is a flagship format of Pantaloon Retail India's sports category and presently it operates 80 multi-brand lifestyle outlets in 30 cities of India.

Fibre2fashion News Desk - India


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