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Patagonia launches sustainable workwear
Aug '17
US clothing company Patagonia has launched a range of sustainable workwear, blend of industrial hemp, recycled polyester and organic cotton that is 25 per cent more abrasion resistant than conventional cotton duck canvas. The superior and function-specific workwear uses less harmful materials and withstands the rigors of the field or the job site.

“Our workwear line is built to meet the needs of the men and women who are putting real environmental solutions in place on the ground, redefining what progress really means," said Ed Auman, Patagonia’s business director for Workwear. "The company’s early roots in iron forging, our ongoing commitment to conservation and our forward-looking investments in organic regenerative agriculture have us well-placed to build the best product for the folks who require true workwear, backed up by our Ironclad Guarantee."

The Patagonia Workwear line is anchored by Iron Forge Hemp canvas, a heavy-duty 12.9-oz blend of 55 per cent industrial hemp, 27 per cent recycled polyester and 18 per cent organic cotton. Industrial hemp is an incredibly durable fibre that has been used for millennia to make products such as cordage, sails and tackle. Using the long bast fibres that surround the core of the hemp stalk, Patagonia’s innovative Iron Forge Hemp canvas is 25 per cent more abrasion resistant than conventional cotton duck canvas. The hemp provides toughness and durability; the added polyester and cotton provide a soft hand and a tighter weave. This blend of fibres creates a supple fabric that doesn't need to be broken in and is ready to wear from day one.  

The 13 apparel styles in Patagonia’s Workwear collection are generously cut for unrestricted movement and have a roomier fit compared to most Patagonia styles, with ample room for layering. The eight hemp styles are made in a Fair Trade certified facility, so for every product made, Patagonia pays a premium directly into a fund that workers can use as they choose. The certification also ensures that the garments are made in a way that meets Fair Trade US’s strict standards for safe and healthy working conditions.

In addition to the Iron Forge Hemp canvas styles, the Workwear collection also offers seven durable, comfortable, utilitarian pieces made with synthetics and natural fibres that provide warmth and protection from the elements. (RR)

Fibre2Fashion News Desk – India

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