Marketer of apparel brands, Perry Ellis International has entered into an agreement for distribution of Nike Swim with R1 Sports Ltd in Brazil, Uldin SA in Argentina, Uruguay and Paraguay, and Superdeporte Plus in Peru, Bolivia and Ecuador, all in Latin America. Nike Swim branded products have been launched in the countries of the region.
"We are confident R1 Sports Ltda, Uldin SA and Superdeporte will be terrific partners to bring Nike Swim to consumers passionate about performance and the sport of swim throughout South America as we continue our strategy of extending Nike Swim's global reach," Perry Ellis CEO Oscar Feldenkreis said. (AR)
Fibre2Fashion News Desk – India
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