The partnership using PVH’s innovative underwear platform will deliver exciting Nike men’s underwear products, supported by complementary commitments to quality standards and corporate responsibility.
PVH’s Center of Excellence for Underwear will produce the underwear.
“We are incredibly proud to be working with Nike, as this is an opportunity for two great companies to build on each other’s strengths, making it a win-win for everyone, especially consumers,” said PVH’s Cheryl Abel-Hodges, president of Calvin Klein North America and The Underwear Group.
PVH sets the standard of style as one of the most admired fashion and lifestyle company in the world. Its portfolio of iconic brands includes Calvin Klein, Tommy Hilfiger, Van Heusen, Speedo, Warner’s and Izod. (RKS)
Fibre2Fashion News Desk – India