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Riri Group boosts its offer with Cobrax Metal Hub

13 Nov '20
2 min read
Pic: Riri Group
Pic: Riri Group

Riri Group, a leader in the production of zippers and buttons, has incorporated Cobrax Metal Hub, which specialises in the design, development and manufacturing of metal components for the luxury and haute couture sector. This acquisition enables Riri to respond, in faster and more effective way, to the demand for developing new articles and prototypes.
 
The company’s headquarters are in the heart of the Tuscan fashion district, combining high quality Made in Italy and the care for details which has always characterised Riri.
 
The new company is a result of the acquisition of 2Frame, a historical Italian brand in the industry, which is now an integral part of the Riri family, under the new name Cobrax Metal Hub. Thanks to this new entry, the Swiss Group has become the first sole supplier of metal accessories for the leatherwear industry, adding to its traditional range of zips and buttons a new line of products which includes all types of fastening, padlocks, snap hooks and buckles. It is an actual strategic hub, to offer the brands a single contact point for any needs and requests concerning metal accessories.
 
By focusing on customer needs, Cobrax Metal Hub is actually able to design and develop customised products, guaranteeing continuous support in all process phases: from the search for materials, to technical and finishing solutions, the prototyping and sampling stage, to the industrialisation and manufacturing stage.
 
“Thanks to Cobrax Metal Hub the Riri Group has become the first sole supplier of accessories for the leatherwear sector. It is a project intended to add value and increase the company’s ability to serve its market, providing increasingly comprehensive and tailor-made answers, bearing witness to a vision whereby investing in the future is the best response to the scenarios, more complex than ever before, with which the whole market is confronted today,” Renato Usoni, CEO at Riri Group, said in a press release.

Fibre2Fashion News Desk (JL)

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