Home / Knowledge / News / Apparel/Garments / SATO shows new IoT & RFID solutions at NRF Retail show
SATO shows new IoT & RFID solutions at NRF Retail show
18
Jan '18
Courtesy: Sato Global Solutions
Courtesy: Sato Global Solutions
SATO Global Solutions (SGS), a wholly-owned subsidiary of SATO Holdings, is showing its IoT, RFID, inventory visibility, and related store performance solutions that bring best parts of the digital shopping experience into the physical store, at the ongoing NRF Retail show, which is being held from January 14 to 16, 2018, in New York City, in booth #4263.

A recent Retail Systems Research study found that 70 per cent of retailers surveyed felt that IoT would drastically change the way they do business. By working with retailers, SGS is deploying uses cases showing the possibilities of IoT in the store. By creating a digital mesh within the store using connected devices – such as RFID labels, beacons and sensors, digital displays, scanners and printers – retailers can re-imagine how shoppers interact with stores. They can empower store associates to provide high-touch service, and enable the store itself to encourage shopper and associate behaviours that drive sales.

IoT has been pegged as complex, cumbersome and expensive, requiring just the right mix of hardware, software and networks. In fact, SGS shows how IoT can be deployed in stages, using small successes to lead into larger deployments. SGS facilitates IoT adoption by creating connection points between inventory, store associates and shoppers that haven’t existed before now. These connection points offer a window into behaviour, response options and actionable data, all integrated to provide a frictionless retail experience.

Today’s low chip prices and significant benefits have made RFID the clear choice for retail brands that want to attract millennials and digital natives. Inexpensive RFID tags on apparel, combined with a network of sensors, can identify location data on merchandise. This allows the network to share real-time, accurate location and status information about every item of tagged inventory with store associates – including purchased items, inventory currently in fitting rooms, misplaced items, or alerts that a store display is low or empty.

Shoppers also benefit from RFID labelling. Once in a fitting room, RFID tags can automatically populate digital displays showing complementary products, sale items or even historical purchases (tied to shopper loyalty data). Just like shopping online, customers can get personalised recommendations, creating opportunities for upselling and building loyalty.

The SGS VISION retail platform seamlessly connects all IoT inputs to continuously gather data and serve up actionable insights, whether to customers or store associates. The platform is designed to be expandable, sustainable and scalable, simplifying digital implementation and creating a foundation for future IoT growth. The net result of this strategy is a “smart” store that improves the in-store experience for all stakeholders, shoppers, store associates, managers and even supply chain partners. (GK)

Fibre2Fashion News Desk – India


Must ReadView All

Pic: Shutterstock

Textiles | On 27th Feb 2020

Australia willing to consider FTA with India on RCEP lines

Australia is willing to consider a bilateral free trade agreement...

Pic: Shutterstock

Apparel/Garments | On 27th Feb 2020

Hun Sen asks PRC garment investors not to leave Cambodia

Prime Minister Hun Sen recently again told Chinese garment sector...

Pic: Shutterstock

Textiles | On 27th Feb 2020

ADD removal on PTA respite to man-made textiles: Ind-Ra

The withdrawal of anti-dumping duty (ADD) on purified terephthalic...

Interviews View All

Vasanth Kumar, Max Fashion India

Vasanth Kumar
Max Fashion India

‘Traditional high-street retailers are now willing to offer franchisees to ...

Hannah Lane, Redress

Hannah Lane
Redress

Encouragement from brands will motivate supply chains to become more...

Dinaz Madhukar, DLF Emporio and DLF Promenade

Dinaz Madhukar
DLF Emporio and DLF Promenade

‘Each event and promotion is planned out keeping in mind the business of...

Carmen Silla,

Carmen Silla

Leading the transformation of the textiles industry with disruptive...

Manoj Sorathiya,

Manoj Sorathiya

Surat-based Sunrise Imports & Exports Co is a manufacturer and...

Umang Banthia,

Umang Banthia

Established in 2005, SL Banthia Textiles manufactures coated fabrics....

Steve Cole, Xerium Technologies

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Michael Jaenecke, Messe Frankfurt

Michael Jaenecke
Messe Frankfurt

From May 14 to 17, international exhibitors will present the entire...

Steve McCullough & Marco Weichert, Functional Fabric Fair & Design and Development GmbH Textile Consult respectively

Steve McCullough & Marco Weichert
Functional Fabric Fair & Design and Development GmbH Textile Consult respectively

Functional Fabric Fair is a trade-exclusive event showcasing the latest...

Niti Singhal, Twee In One

Niti Singhal
Twee In One

Best known for convertible clothing, Indian brand Twee In One by designer...

Karan Arora, Karan Arora

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Ruma Devi, Gramin Vikas Evam Chetna Sansthan

Ruma Devi
Gramin Vikas Evam Chetna Sansthan

Ruma Devi is a jet-setting promoter of artisans who has empowered...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


February 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search