India's CCI begins e-com market study

24 Jun '19

2 min read

The Competition Commission of India (CCI) is conducting a market study on e-commerce in India because of the field’s rapid growth and the increasing importance of online trade in goods and services. CCI will develop a better understanding of the functioning of e-commerce in the country and its implications for markets and competition through the study.

The preliminary findings of the study will be presented at a workshop in the end of August. All relevant stakeholders will be invited to share their views and deliberate on identified issues at this workshop. The final study report is expected to be published in the third quarter of 2019-20, according to an official press release.

This e-commerce study is 20th in the series of market studies that have been conducted by the CCI till now. The study does not form part of any investigation or inquiry.

The aims are to study market trends with a particular focus on emerging distribution methods and strategies in response to e-commerce; to understand business practices and contractual provisions in e-commerce, their underlying rationale and implications for competition; to identify impediments to competition, if any, relating to e-commerce; and to ascertain enforcement and advocacy priorities for the CCI in e-commerce.

The study is a combination of desk research, market survey and stakeholder consultation. (DS)

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