Hangzhou Cross-Border E-Com Pilot Area boosts integration

02 Dec '19

2 min read

Pic: Shutterstock

China’s Hangzhou Cross-Border E-Commerce Comprehensive Pilot Area recently undertook a series of measures to promote integration of cross-border e-commerce and the manufacturing industry to further upgrade the industry, Shi Huangkai, an official of the pilot area, said at the 2nd China International Import Expo (CIIE) in Beijing.

"The CIIE provides an opportunity for high-quality brands to enter the Chinese market, promotes online and offline integration of the e-commerce industry, and offers more cooperation channels for e-commerce platforms," Shi said.

Since the Hangzhou cross-border e-commerce pilot area was approved to be established by the State Council in 2015, it has been pushing ahead the integrated development of cross-border e-commerce and the manufacturing sector in four aspects, he said.

The first is cooperating with leading e-commerce platforms from home and abroad to facilitate traditional foreign trade and manufacturing companies conduct customized production, targeted marketing and flat management with the power of e-commerce, according to a press release from the Xinhua Silk Road Information Service.

The second is setting up e-commerce training programs with universities to cultivate and provide talents for foreign-trade oriented manufacturers when transforming into manufacturing companies with e-commerce features.

The third is holding trade fairs between cross-border e-commerce sellers and traditional manufacturers to form a smart supply chain. The last one is optimising third-party services for cross-border e-commerce, such as warehousing and logistics, financing and payment, intellectual property protection, international taxation, etc.

Fibre2Fashion News Desk (DS)

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