Myntra setting up 30 experience centres across India

26 Jun '19
1 min read

India’s Myntra is setting up 30 experience centres across major cities where customers can receive orders and try items, it recently announced. Started as a pilot a few months ago in Bengaluru as part of its efforts to enhance customer experience, the company has now set up five such centres in Delhi National Capital Region, Bengaluru and Hyderabad.

These centres will offer value-added services like order pick-up, instant returns, trial room and alterations of products, Myntra Jabong head Amar Nagaram told a news agency.

This not only results in better customer experience but also brings down cost of returns as customers can receive faster replacements, he said.

The efforts came ahead of Myntra's June 21-24 End of Reason Sale (EORS).

The company has also focused on strengthening the retail grocery store partners’ network for last-mile delivery of packages. (DS)

Fibre2Fashion News Desk – India

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