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Snapdeal focuses on tier-II, -III Indian cities

20
May '19
Pic: Snapdeal
Pic: Snapdeal
Indian e-commerce firm Snapdeal recently said it is now focussed on reaching out to customers in tier-II and tier-III cities by offering appropriate products and pricing. Senior vice president for corporate affairs and communications Rajnish Wahi denied any plans to introduce private labels as that would be against the interest of their registered sellers.

The company added about 50,000 sellers to its platform last fiscal and now has a seller base of about five lakh across India, Wahi told a news agency.

Delhi and Gujarat are among the places which have the largest seller base for the company, he said.

The country's overall consumption demand is worth $800 billion now and is expected to reach $2 trillion by 2025, he said citing market research reports. Andhra Pradesh and Telangana have a huge base of sellers on Snapdeal. (DS)

Fibre2Fashion News Desk – India


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