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India's quick commerce market to see 15 times growth by 2025: RedSeer

07 Mar '22
1 min read
Pic: Shutterstock
Pic: Shutterstock

India's quick commerce market is projected to see 15 times growth by 2025, reaching a market size of nearly $5.5 billion, according to a report by Bengaluru-based market research firm RedSeer, which recently said the total addressable market for quick commerce in India stands at $45 billion, and urban areas are driving this market on the back of mid-high-income households.

This aspect of commerce is fundamentally changing consumer purchase behaviour and the grocery retail market on the whole by providing faster delivery options (in as little as 10 minutes) as well as a more convenience-driven shopping experience, the report said.

"Quick commerce is satisfying the latent needs of its customers in a way that traditional commerce never could," the report said.

The convenience and speed of quick commerce is a key reason why customers love it and why the segment is only bound to soar upwards, it added.

Fibre2Fashion News Desk (DS)

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