Spain's Mango signs footballer Antoine Griezmann for menswear line

The Mango menswear line was founded in 2008 to offer men modern and contemporary fashion.

Griezmann was the top scorer in the 2016 Euros, as well as in the 2018 Europa League, the 2018 World Cup, and the 2021 UEFA Nations League. What is more, his renowned dress style, his values and his authentic and relaxed essence make him the ideal ambassador for the firm, the company said in a media release.

“It is a real honour for me to be able to collaborate with a brand like Mango, which I have so much in common with. The style of the collections is very contemporary and they have extremely versatile and easy-to-wear pieces that adapt to each person's style. I believe that I connect a lot with the Mediterranean spirit of the brand and its values,” Griezmann said.

Griezmann is involved in numerous charitable causes, such as the NGO Un Rien C'est Tout, which supports projects that have a positive impact on people, by collaborating with associated organisations that operate in France. He is also sympathetic to other causes, such as LGTBIQ+ rights or gender equality in sport, among others.

Diego Sebastian, Mango’s communication, image and customer experience director, said: “The agreement signed with Griezmann is one step further in Mango’s commitment to strengthen its positioning by associating its brand with key figures from the worlds of fashion, culture and sport. A pioneer in Spain in such collaborations, Mango is constantly seeking profiles aligned with its values. Mango has previously counted on major talents in its campaigns, such as Gerard Piqué, Zinedine Zidane, Adrien Brody and Andrés Velencoso.”

Mango Man has 331 stores in 35 countries, as well as an online channel, and currently represents 10 per cent of the Mango business. Mango Man offers high-quality and contemporary garments, adapting them in a way that combines formal and informal style, to suit the lifestyle of our customers.

Fibre2Fashion News Desk (KD)