Germany's Puma, PAM to reveal trail-inspired collection

Puma in association with the Australian streetwear brand Perks and Mini (PAM) have introduced the fourth instalment of the PAM/Puma Bio/Verse project. For part four, the ongoing collaboration’s main themes of biodiversity, technology intertwined with nature, innovation connecting with tradition and exploration in sport come full circle.

The latest collection spans the scope of ‘being’ with a campaign featuring hyper-relevant Japanese rapper, Tohji, slipping between the physical, meta, microcosmic and back during a moment of awakening.

In a joint pursuit of synthesised enlightenment, Puma and PAM have once again curated a set of adaptable, unisex designs featuring cryptic graphics and omnipotent logos, which appear across a range of outdoor-ready apparel, footwear, and accessories. Select items feature individual snow-wash treatments, creating a characteristic one-of-one look. The latest collection was also created with mushroom leather and recycled cotton, polyester, and nylon, the company said in a press release.

Evoking Puma’s iconic T7 tracksuit, the Puma x PAM Track Pants and Track Top are a matching set featuring asymmetrical contoured colour blocking. The collection is also highlighted by trail-inspired garments like the reversible Padded Vest featuring water-repellent properties, and the Legionnaires Cap featuring a removable neck shade. Essential and easy to wear silhouettes are included in the form of graphic T-shirts and graphic hoodies, featuring special graphics created by Puma and PAM.

The collection’s footwear includes special-edition makeups of the Puma Suede and Velophasis. The Suede is reworked with a protective mudguard on the toe, suede upper, rope laces, and a co-branded Puma x PAM badge on the tongue. The Velophasis is reworked in mushroom leather with earthy sand and nut-brown tones, vibrant orange colour pops, and a co-branded panel on the heel.