US brand Skechers collaborates with The Rolling Stones

19 Jun '23

1 min read

Pic: Skechers

Insights

Skechers has collaborated with rock band The Rolling Stones to create a collection of sneakers for men and women.
The Skechers x The Rolling Stones collection features the band's famous tongue logo and offers both style and comfort.
This partnership continues Skechers' tradition of working with renowned musicians to promote their footwear collections.

Skechers has announced that it has collaborated with The Rolling Stones. Produced in partnership with Bravado, Universal Music Group's industry-leading merchandise and brand management company, the new Skechers x The Rolling Stones collection features the band’s trademark tongue logo on a unique collection of Skechers sneakers for women and men.

“We love partnering with brands that offer great products and giving our fans something new they can enjoy,” said The Rolling Stones. “And Skechers is the one to wear for anyone who wants style and the most incredible comfort.”

“For six decades, the Stones have endured like no other—rebelling, conquering and being listened to by billions. Nearly every adult on this planet knows their iconic logo,” said Michael Greenberg, president of Skechers. “Skechers x The Rolling Stones styles are the ultimate band merch from one of the biggest names in rock!”

The partnership follows decades of musical artists fronting The Comfort Technology Company, whose footwear collections have been promoted by legendary musicians like Ringo Starr, Britney Spears, Christina Aguilera, Snoop Dogg and Doja Cat.

Fibre2Fashion News Desk (RR)

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