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PUMA's Global branded sales up in H1

03 Aug '06
3 min read

Sporting- goods maker PUMA AG announces its consolidated financial results for the 2nd Quarter and First Half-Year of 2006.

Highlights Q2:
Outstanding success during World Cup: Not only the most teams but also the World Champion wearing PUMA
Consolidated sales increase more than 38 percent
Gross profit margin above 51 percent
EBIT margin impacted as expected by strong brand investments
EPS at €3.12 versus €3.64

Highlights First Half-Year:
Global brand sales reach almost €1.4 billion, up 16 percent
Consolidated sales up more than 33 percent
Gross profit margin at 52 percent
EBIT margin better than expectations at 17 percent
EPS at €8.95 compared to €9.32

For the first time in the company history, a PUMA sponsored national team has won the World Cup Final: The Squadra Azzurri from Italy.

PUMA was the dominant kit supplier at the championships, with a strong portfolio of 12 teams and gained brand visibility throughout 56 percent of all games on the pitch. PUMA was also among the top three brands in terms of player presence on the field, with 18 percent of all players wearing the innovative v1.06 product line.

PUMA's branded sales, which include consolidated sales and licensee sales, reached €620 million during Q2, thus marking a 17.1 percent (currency adjusted 17.2 percent) increase over last year.

During the first six months, branded sales grew 16.1 percent (currency adjusted 14.3 percent) to €1,356 million. Footwear sales increased 13.9 percent (12.1 percent) to €770 million, Apparelimproved by 19.2 percent (18.2 percent) to €469 million and Accessories rose by 18.9 percent (18.8 percent) to €118 million.

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