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Pure storming success

19 Feb '07
3 min read

This season Pure's Spirit section was the largest ever, in a hall of its own with KISS djs adding to the atmosphere, it housed exciting young creative labels. New exhibitor Sandra Porto, PR Manager of Eucalyptus said “the Spirit section is great. Many visitors came to our stand without us having to pre-invite them. We took many orders and received lots of positive feedback. New leads and accounts include buyers from Greece, Ireland, Scotland and UK, of which many are London based retailers. For us Pure is the best way to start and move forward.”

John Snare, MD of Braintree, supplying eco-friendly hemp and bamboo fashion was also another happy exhibitor we experienced another good show, busy with a steady flow of people, giving us no time to sit and wait. Our sales increase also reflects upon the growing awareness of eco-friendly fashion, and this time, we saw major buyers approaching the brand, interested in moving forward.”

Buyers and exhibitors alike enjoyed the well attended daily catwalk show and Drapers' fashion forecasts, offering exclusive trend and industry information which make Pure the place for all fashion-forward retailers. Pure looks forward to another successful show. Next season's dates are 5.6.7. August 2007.

PURE Womenswear, UK

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