Gitanjali Jewelry Extravaganza to sponsor inaugural show at LFW
07 Mar '07
3 min read
Adds Ravi Krishnan, Advisor IMG, "The sponsors are a vital part of growing LFW to a scale where it has an even bigger impact both nationally and internationally. The fact that Gitanjali Jewellery has come forward to be the associate sponsor is a testimony that there exists a huge branding opportunity at Lakme Fashion Week."
Pleased with this association, Balu Nayar, MD IMG, expressed, “Over the last two seasons we have learnt who, and what to invest in, in terms of who to bring to the event. We are delighted that Gitanjali Jewelry has chosen to begin their relationship with LFW. The sponsors are from diverse sectors, but share the common position of being fashionable consumer choices.”
The Gitanjali Group has strategically positioned itself at the top of the jewellery business as a leading diamond jewellery manufacturing company with one of the largest fully integrated diamond and jewellery manufacturing plants in the country. The Gitanjali Group is engaged in the business of sourcing rough diamonds, its manufacture, import and export of diamonds, manufacture of plain and diamond studded gold and platinum jewellery and its marketing and domestic retailing.
Jewellery exports forms one of the largest contributors to the foreign exchequers. Gitanjali is one of India's high-end contributors to the foreign exchequer as well as a major player in the domestic market.
The Gitanjali group exports jewellery in bulk for export market like USA, Japan, Europe and Middle East and brands to Japan, Middle East, Saudi Arabia and China. On the local front the company markets five of India's top jewellery brands. It is constantly expanding its retail presence and introducing new brands and collections offering consumers more choice. The ultimate goal objective of the group is the offer diamond jewellery in all ranges and for all occasions.