The Tommy Hilfiger Corporation today announced that it will discontinue the use of fur in apparel companywide. Starting immediately, the Company will cease development of any product containing fur, and any fur garment already in production will be phased out of sales channels by the delivery of the spring 2008 collection.
"Tommy Hilfiger's decision to go completely fur-free ensures that our high ethical standards for production are upheld," says Fred Gehring, CEO of Tommy Hilfiger Corporation. "Although fur has never really been central to our design philosophy, there is always the risk that the process for such sourced materials, no matter how limited the output, can fall short of guidelines in spite of applying the highest levels of diligence and control. To rule out this risk and guarantee our products live up to the integrity we promise our customers, we have decided to switch to a faux fur policy entirely."
The limited numbers of fur-detailed designs currently in production (fur garments account for less than 0.25% of the Company's global sales) were manufactured according to the Company's strict guidelines for humane animal treatment. Beginning with the spring 2008 collection, the Company will use only faux fur to ensure these standards are achieved and maintained.