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True Religion signs licensing deal with InGear Swimwear

22 Jun '07
2 min read

True Religion Apparel Inc announced it has signed a licensing agreement with InGear Swimwear LLC for its original, highly anticipated line of swimwear for women, men, and boys and girls. InGear will design, produce, and distribute True Religion branded swimwear at department stores and specialty stores nationwide and begin shipping to retailers for November 2007.

With more than 17 years of experience in swimwear and related apparel, InGear is one of the largest suppliers of swim, resort and casual lifestyle fashions in the United States and abroad. In anticipation of the swimwear launch, InGear will unveil True Religion Brand Swim in July 2007 at the Swimwear Association of Florida Swim Show at the Miami Beach Convention Center.

In addition, on July 12th, the True Religion Swim Collection will showcase at the IMG Mercedes-Benz Fashion Week at the Raleigh Hotel, Miami Beach. InGear also is proud to announce the showing of True Religion's new swim line this summer at its brand new, state-of-the-art showroom in the heart of New York City's Fashion District at 1384 Broadway, 9th Floor, New York, NY, 10018.

"We are very excited to showcase our first-ever swimwear line in Miami Beach, a city which caters to the year-round beachgoers and poolside fashionistas. You can expect the latest designs in our first-ever swimwear line, with an extensive range of vintage-inspired prints, bold hippie florals, intricate paisleys, crocheted patterns, ombre and beaded swimsuits in a bright, extensive range of colors."

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