Payless signs multi-year agreement with H.H. Brown
27 Jun '07
2 min read
Payless will utilize its footwear design team in New York City to design and develop the new Dexter collections featuring original designs inspired by the latest trends. The company said it expects the new Dexter collections to include casual, dress, boots, and fashion athletic footwear styles, as well as accessories.
"We are excited to team up with Payless to expand the reach and appeal of the Dexter lifestyle brand through Payless' significant store chain," said Jim Issler, President, CEO, H.H. Brown.
"We see a strong fit between Dexter and Payless each has tremendous brand awareness and a strong reputation. We are proud that Dexter is a key brand in the fashion democracy led by Payless, and that Payless will become a keystone in Dexter's global branding initiative."