Pouncing on this market opportunity, Diesel set up the Denim Dating service to bring together the globally good looking social elite in unity for the good of all humanity, in the vein hope that maybe, just maybe, they might just wind up selling one or two jeans somewhere along the way.
So to get things going, 19 Diesel models have been hired to advertise themselves for your viewing pleasure both in Diesel stores and on the Diesel website too.
And in answer to your question, oh yes you may email the models directly via the website and yes they are contractually obliged to respond! The models were chosen to match Diesel's different denim within the Fall-Winter '07 collection and there's something for everyone, 19 models and 19 new jeans from feisty Safado who tempts you to make love at him while he finishes his pull ups, to the flighty and irresistible Doozy, who begs you to make a wish and call her for dreamy days of Nu Jazz, tap, modern and all in between ...
Welcome to Diesel Denim Dating. This is a very real, fully functional dating website allowing YOU exclusive access to most of the world's most beautiful people pop up a personal ad of your very own amongst these aesthetic delights and you'll be advertised on the main homepage of Diesel too! Selling yourself has never been so fashionable.