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Luxury Division to drive L'Oréal's H1 figures

06 Sep '05
2 min read

In Professional Products, the Division has continued to make market share gains, thanks in particular to the success of Color Smart from Matrix and Platinium from L'Oréal Professionnel and the very rapid growth of Kérastase in the upmarket segment.

In the field of luxury products, the main developments were the spectacular sales of the new perfume Armani Code, the success of Flower Bomb from Viktor & Rolf in highly exclusive outlets, and the excellent start made by the new skincare line Rénergie Microlift from Lancôme. Lastly, the acquisition of SkinCeuticals will support the expansion of the Active Cosmetics Department in the American market.

L'Oréal presents in all the countries of the world, today L'Oréal is the most international of all cosmetics groups. With 42 plants worldwide, more than 14,000 employees in manufacturing sites and over 3,9 billion units produced, the industrial organisation of L'Oréal is a dynamic contributor to the group's growth with a key role in ensuring sustainable development.

L'Oréal

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