Coldwater Creek Inc plans to expand its legacy

13 Dec '05

3 min read

Leading women's apparel, accessory shoe & gift retailer Coldwater Creek Inc announced plans to expand on its legacy of providing exceptional customer service as it tests a new concept -- Coldwater Creek Spa.

The day spas, scheduled to open in spring 2006, will serve six geographically distributed markets, offering a complete menu of spa treatments, including massage, facials, manicures and pedicures.

These Coldwater Creek Spa locations will average 5,000 square feet, featuring a relaxed setting with soft wood accents and ambient lighting, and will be staffed by experienced professionals in all treatment areas.

The day spas, which will be located adjacent to or within close proximity of existing Coldwater Creek retail stores, also will carry an assortment of relevant apparel, as well as a line of personal care products for women.

"Coldwater Creek Spa gives us an opportunity to further leverage national brand awareness and provide the customer with a truly service-oriented day spa experience," said Dennis Pence, Chairman and Chief Executive Officer of Coldwater Creek.

"As a company, which has two decades of exceeding expectations for both quality and service and that will be particularly important for customers in the spa environment. They were pleased to be recognized in a recent National Retail Federation survey as the No. 1 specialty apparel retailer for customer service and the No. 2 retailer overall for customer service. Company goal is to carry on this legacy in their day spa locations."

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