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Eloquii teams up with Snap+Style to drive sales
20
Jun '18
Courtesy: Snap+Style Business
Courtesy: Snap+Style Business
Eloquii, a full-figured retailer, has teamed up with the New York based technology company Snap+Style Business for the implementation of the latter’s Curated Campaigns product to increase in-store as well as online sales of its featured products. The product facilitates personalisation, allowing customers to discover their desired items.

The Curated Campaigns product from Snap+Style Business brings clienteling to the next level. It gives the store associate the ability to have all of their customer contact information in one location and to visually curate product while adding a personalised touch for customers. In turn, the customer is able to respond directly to the email, easily click on the product to purchase online, or visit the local store to complete the purchase, said Snap+Style in its press release.

“This product is the definition of omni-channel execution and helps to create a seamless offline and online connection with customers in a highly personalized way,” said Anna Jensen, co-founder of Snap+Style Business. “Personalisation is top of mind for most retailers today. The consumer and the shopping experience has shifted with the advancements in technology. Retailers must adapt and change in order to stay relevant and continue to be a player. Adopting new technologies that not only engage the consumer, but the retailers existing assets, including its store associates, is the first step.”

“Retailers that have been looking for ways to enhance the shopping experience, and to better serve their customers, can find a solution with the help of Snap+Style Business. The customer likes the personal engagement and appreciates the ‘white-glove’ experience we are giving her,” said Jensen. (KD)

Fibre2Fashion News Desk – India


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