"Bella Hadid is the quintessential modern jet-setter. She is plugged-in, adventurous and on the go 24/7," said Michael Kors.
The global campaign will debut in February, with print ads running in spring issues worldwide. The images will also appear in digital outlets, as well as on social media platforms and in traditional outdoor media placements.
Offering a fresh take on the 21st century wardrobe, the ready to wear collection reflects the lighting fast pace of life and newfound desire for an arsenal that is elevated yet totally versatile. Juxtaposing masculine and feminine, high glamour with a street edge, camo printed dresses and anoraks, chic black athleisure teamed with sneakers, utilitarian khaki cargos, sexy bodysuits and bikinis and dramatic denim on denim capture the jet setting spirit. While lashings of gold plated bracelets from the Michael Kors Mercer Link collection and the latest Michael Kors Access Smartwatch add to the IT factor, Michael Kors said in a press release.
Complementing the take-you-anywhere energy of the collection, classic totes, backpacks and shoulder bags featuring the iconic Michael Kors signature have been reimagined in cool contemporary shapes, the release added. Making her debut for Spring 2019, and destined to be the hero accessory of the season, the structured rectangle handbag features chic curved flap closure and heritage hardware including trunk-inspired pinch lock, leather-wrapped key charm, chain-link handle and detachable chain-and-leather strap to add that all important touch of glamour to the street-inspired styles. (RR)
Fibre2Fashion News Desk – India
| On 23rd May 2022
UAE federal export credit agency Etihad Credit Insurance (ECI)...
G7 finance ministers and central bank governors, who recently met in...
The ratio of Bangladesh’s external debt to gross domestic product...
Delay in adopting water sustainability both financially & environmentally...
Increase foreign exchange and create jobs
Uniform designing is a numbers game
Kishina Daruka and Mishika Daruka
Headquartered in Kolkata, India, sustainable clothing brand Ora was...
Vikash & Vishal Pacheriwal
Launched in 2018, Raisin is a contemporary fusion fashion brand that aims...
Italian Kids Brands (IKB) is the first showroom completely dedicated to...
Hologenix is a material sciences company dedicated to developing products...
Non Woven Federation of India
The Non Woven Federation of India (NWFI), representing the regional...
German company Dilo Group is one of the leading equipment suppliers of...
Label Anju Modi
Filmfare Award winner for best costume designer,<b> Anju Modi </b>is...
Label - Alvaro Mars
Alvaro Mars is designer of his eponymous and a non-binary brand that plays ...
Abhishek Bajaj & Samiksha Bajaj
Samshek is a fashion forward tech brand which combines digital experience...
Letter to Editor
Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.
Subscribe today and get the latest information on Textiles, Fashion, Apparel.