World's Foremost Outfitter of hunting, fishing and outdoor gear, Cabela's Incorporated announced it is bringing the world-famous Cabela's retail shopping experience to Cabela's loyal customers in Boise, Idaho, and the surrounding region.
Cabela's expects to open the Boise retail showroom as early as summer of 2006.
The 132,000-square-foot Boise retail store, located in the Franklin Towne Plaza shopping center near the junction of I-184 and I-84 off the Franklin Road exit, would be Cabela's first in Idaho.
'They've been anticipating opening a Cabela's store in Idaho for some time now, and they're excited that they can now offer their loyal catalog and Internet customers in Idaho a Cabela's store of their own,' said Cabela's President and Chief Executive Officer Dennis Highby.
'They look forward to serving outdoor enthusiasts in the Intermountain West through this new location.'
Cabela's Incorporated, headquartered in Sidney, Nebraska, is the nation's largest direct marketer, and a leading specialty retailer, of hunting, fishing, camping and related outdoor merchandise.
Since the Company's founding in 1961, Cabela's has grown to become one of the most well-known outdoor recreation brands in the United States, and has long been recognized as the World's Foremost Outfitter.