Jamaican singer Konshens has unveiled his first apparel line called 'Oh-K'.
The new clothing line meant for females is now available in several stores in Kingston.
Konshens said he chose to create a garment collection exclusively catering to females as they constitute the most of his growing fan base.
According to Konshens, who has given hits like “This Means Money” and “Good Girl Gone Bad”, he does not have a style of his own so he cannot decide on what men should wear. He said he created the female line based on what he would like females to wear.
The name 'Oh-K' is a combination of an element of surprise and his name. While 'Oh' in 'Oh-K' denotes an element of surprise, 'K' stands for Konshens.
The Gyal A Bubble singer has taken inspiration from his hit songs to design the new collection.
Apparels styled from the hip-hop artist's songs like Bad Nuh BC and Pretty Devil are already selling in local stores in Kingston, whereas the Gyal A Bubble edition of the 'Oh-K' line is scheduled to be launched next.
Fibre2fashion News Desk - India