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Eyewear maker Orange 21 names Jerry Kohlscheen as COO

Feb '06
Leading developer of brands that produce premium products for the action sport and youth lifestyle markets, Orange 21 Inc announced the appointment of Jerry Kohlscheen to the newly created position of Chief Operating Officer effective March 1, 2006.

Kohlscheen will oversee all operations and customer service functions.

Kohlscheen comes to Orange 21 Inc with over 20 years of operations experience.

Previously Kohlscheen was Operations Manager for the Midwest region of Pendleton Woolen Mills, Inc a leading wool manufacturing company.

In this capacity he was responsible for all aspects of manufacturing operations and oversaw an executive development team responsible for over $100 million in product sales.

Additionally, he established and coordinated the implementation of a new product enhancement department and oversaw the human resource process including labor negotiations, government compliance, and result-oriented employee development programs.

Kohlscheen holds a B.S. in Manufacturing Engineering Technology from the University of Nebraska, and an MBA in Business Administration and Management Information Systems from Creighton University.

Chief Executive Officer Barry Buchholtz said that Jerry brought a wealth of management, operational and manufacturing experience and they are excited to welcome him to the Orange 21 team.

"Jerry's background and expertise will make a strong contribution to their team and to the continued successful development of a global logistics infrastructure, improvement in overall operational efficiencies and acceleration of their global expansion.

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