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Nawabs of Awadh inspire Viral, Ashish & Vikrant line
Mar '13
AWI3 collection is inspired by the Nawabs of Awadh in 18' century. An Indian line by the designers is a story of Zubeida courtesan in the post-Mughal state of Awadh during the 18 century. The Nawabs of Awadh were renowned for their extravagance, and patronage of the best courtesans and Cooks. The cultural accomplishments of this time and place have resonated well beyond its borders and today its memories are still capable of evoking a potent sense of nostalgia.

The collection is a story of a courtesan and her extensive wardrobe with rich vintage embroideries and classy cuts. The silhouettes are adapted from a period and are retouched to give more contemporary look, The Lehengas, The Kalidars, The Kediya Jackets The Dupatias imply a complete covered vei a sexy look.

The colors are strictly black and shades of while with hint8 pinks and reds. The fabrics used are Georgettes. Cottons and Mashroos. There is an extensive use of hand block prints in natural dyes on Mash roos and cottons.

Virtues by Viral. Ashish end Vikrant is based from Ahmedab2d and retailed at major designer stores across the country. Vintage Indian textiles have remained their inspiration. Experimenting with yarn and weavers have always been a passion.

Viral, Ashish & Vikrant

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