Home / Knowledge / News / Fashion / Aartivijay Gupta pays fashionable patriotic tribute at LFW
Aartivijay Gupta pays fashionable patriotic tribute at LFW
Mar '13
Bringing together the iconic images of her beloved country, Aartivijay Gupta’s collection called “I Love India” was a fashionable patriotic tribute at Lakmé Fashion Week Summer/Resort 2013.

Creating the amazing prints inspired by Indian elements like the postal stamps, Indian tiger, the Indian aircraft, coal train, space ship, map of India and even the Father of the Nation- Mahatma Gandhi; the garments were colourful and trendy as they appeared in quick succession on the ramp.

Beautiful lush raw silk and pure silk Khadi were blended with silks to recreate silhouettes from Indian history with a cultural twist.

A colourful opening featured a long sleeved plunge neck sheath with wide flat collar; while the giant Peter Pan version of the same appeared for the Jumpsuit too. Peplum blouses with lapels, the double breasted jumpsuit and the men’s wear with two-button jackets with the assorted images revealed a great print idea.

The saris with prints of Indian legendary heroes or the telephone looked unusual when teamed with long sleeve blouses. Aartivijay’s show stoppers were the very charming budding Bollywood actor- Misti Mukherjee in a dual map print sari and the dashing TV and Bollywood star, Rohit Roy who looked debonair in a Gandhi print two-button jacket.

After her hot selling “I Love My Doodle Book”, which turned into a rage last season with Indian and international buyers; Aartivijay Gupta’s “I love India” will surely fly off the racks once again during the coming season.

Aartivijay Gupta

Must ReadView All

Pic: Dong Nhat Huy / Shutterstock.com

Apparel/Garments | On 20th Apr 2021

New guidance for Vietnam's apparel and footwear industry

The Australian Human Rights Commission has released new human rights...

Pic: Shutterstock

Textiles | On 20th Apr 2021

Egypt ready for world's largest textile factory by March 2022

Egypt is going full throttle with the construction of a textiles...

Pic: I Love Coffee dot Today / Shutterstock.com

Apparel/Garments | On 20th Apr 2021

COVID-19 lockdown halts garment production in parts of Cambodia

A 14-day lockdown imposed to curb the spread of COVID-19 pandemic has ...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Good tidings expected for textile industry

Textile Industry, Head honchos

Textile Industry
Head honchos

Farmers who produce seeds earn 50 per cent more

Textile Industry, Head honchos

Textile Industry
Head honchos

Estimate loss of $8-$10 billion in turnover

Sanjay Vakharia,

Sanjay Vakharia

One of the first few Indian denim brands, Spykar, established in 1992, was ...

Ujjval Saraf,

Ujjval Saraf

Founded by Jimmy Lai, Giordano International Ltd, a Hong Kong based...

Tony Naschberger,

Tony Naschberger

With production sites in Klagenfurt and Kufstein, Zimmer Austria is a...

Asif Rahman, MIP

Asif Rahman

MIP is a manufacturer and distributor of high-performance textiles and...

Michaela Griggs & Peggy Schulz, Barco Uniforms

Michaela Griggs & Peggy Schulz
Barco Uniforms

Founded in 1929, Barco Uniforms started as an apparel company for beauty...

Ian Russell, Pireta

Ian Russell

UK-based Pireta has developed a unique free-form process to add durable,...

Aprajita Toor, Aprajita Toor

Aprajita Toor
Aprajita Toor

The creations by Aprajita Toor were born out of a deep desire to create...

Niti Singhal, Twee In One

Niti Singhal
Twee In One

Best known for convertible clothing, Indian brand Twee In One by designer...

Anjali Bhaskar, Samatvam

Anjali Bhaskar

Samatvam, a womenswear brand that blends age-old craftsmanship with modern ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

April 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

Advanced Search