With the strength of their design team, their worldwide sourcing organization and an industry-leading planning and allocation infrastructure, they were able to develop the right product and bring it to their customer across all of their distribution channels in record time, the fastest in JCPenney's history."
Select stores began receiving the first deliveries of a.n.a in November and December 2005.
"The response from customers has been outstanding," Ullman added.
"By achieving much faster cycle times, they expect to be able to keep fresh new styles on the floor at all times."
Who's wearing a.n.a? Where is she going in it?
The a.n.a brand also represents "a new approach" to casual fashion adopted by today's woman.
"They recognized that the modern customer has evolved," said Ken Hicks, JCPenney President and Chief Merchandising Officer.
"Customers told them they were looking for something beyond basics with more style, more fashion detailing and a modern fit.
This brand is for the fashion-conscious woman who is self-confident and who keeps her wardrobe updated.
She likes to see outfits pulled together in the store so it is easy for her to understand and easy to shop."
JCPenney began offering private brands in 1914 and today has more than 25 private brands across its business.
These brands represent more than 40 percent of the company's annual sales, and three private brands each generate more than $1 billion annually.
JC Penney Corporation Inc, the wholly owned operating subsidiary of JC Penney Company Inc, is one of America's largest department store, catalog, and e-commerce retailers, employing approximately 150,000 associates.
As of Oct. 29, 2005, JC Penney Corporation Inc operated 1,017 JCPenney department stores throughout the United States and Puerto Rico.
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