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IsaDora Cosmetics partners with Make-up artist Brigitte

02
Mar '06
One of Europe's leading prestige beauty brands that is exclusively available at Walgreens in the United States, IsaDora is proud to announce its partnership with renowned make-up artist and beauty industry authority, Brigitte Reiss-Andersen.

Known for her expertise in the cosmetics industry, Brigitte brings over 20 years experience to the partnership and will take on the title of "Creative Consultant for IsaDora Cosmetics."

Ingrid Marie Johansson, Export Director at Invima, IsaDora's Malmoe-based parent company, enthusiastically announced Brigitte's partnership with the brand.

"They are so pleased to welcome Brigitte to their creative team.

Her perspective on beauty and the expertise she offers is unsurpassed and truly sets her apart from other make-up artists and professionals.

Brigitte's creativity combined with her experience makes her the ideal candidate for a partnership with IsaDora cosmetics, a brand synonymous with quality product development and the latest trends coming from Europe."

"They looked at many candidates," continues Barbara Larson, Cosmetics Category Manager at Walgreens, "but Brigitte stood out and was the obvious choice for their needs.

She completely typifies the global image of the IsaDora brand and her time spent working throughout Europe, and particularly in Sweden, made her a prime candidate for the role of Creative Consultant.

They believe she will serve the brand well." Reiss-Andersen will act as spokesperson for the IsaDora brand throughout the United States and will also interface with Invima on the creation of their multi-annual shade collections and product formulation development.


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