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Inter Parfums & Gap add personal care products in agreement

Mar '06
Prestige perfumes distributor Inter Parfums, Inc announced an addition to its design and manufacturing agreement with Gap Inc to now also include personal care products for Gap Outlet Stores and Banana Republic Factory Stores in North America.

For both Gap Outlet and Banana Republic Factory Stores, Inter Parfums is assuming responsibility for manufacturing and managing the inventory of existing product lines.

At the same time, Inter Parfums is developing several new products and special gift items for both chains to supplement the current personal care offering.

Much like the agreement signed between the two companies in July 2005, Inter Parfums will be responsible for product development, formula creation, packaging and manufacturing and Gap Inc will be responsible for marketing and selling in its stores.

Inter Parfums plans to establish another dedicated marketing and product development team for the initial and future programs for Gap Outlet and Banana Republic Factory Stores.

The new personal care products are scheduled to be in Gap Outlet and Banana Republic Factory Stores in time for the 2006 holiday season.

Additional new products are to be introduced throughout 2007.

Commenting, Jean Madar, Chairman & CEO of Inter Parfums, "Their relationship with Gap Inc has been gaining breadth since the signing last summer.

As they reported in November, they began transitioning component sourcing and production of existing fragrance and personal care product lines for Banana Republic and Gap stores to their suppliers and contract fillers.

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